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August 11, 2008

MASSPIRG Priority Rx Marketing Reform Bill Signed

Last night Governor Deval Patrick signed MASSPIRG's priority prescription drug marketing reform bill (MASSPIRG release).

"While the bill does not include a complete ban on industry gifts to prescribers it does make a giant step forward in shining the light on this marketing practice through the disclosure of anything of more than $50 value, giving the DPH authority to ban some gifts, and including significant fines for violations of the new regulations," said Deirdre Cummings, Legislative Director of MASSPIRG.
In addition to these and other Rx marketing reforms, the bill requires insurers to use uniform claims codes (expected to save hospitals $50 million annually) and requires public reporting of healthcare-associated infections and serious reportable events.

Posted by Ed Mierzwinski at August 11, 2008 09:36 AM


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